Posts Tagged ‘McDonald’

Thou Shalt Have A Fishy?

The ongoing fight for the use of sustainable fish is at its weakest when it comes to the British restaurant industry. From the finest of dining right down to the countless thousands of fish & chip shops, the British consumer hasn’t really gotten on board with the whole sustainable sourcing concept. We still expect cod or haddock with our chips, tuna and salmon in our sushi or as the fish option in a gastropub and we shy away from anything even slightly unfamiliar. As a sea-going race, we sure are squeamish when it comes to eating its bounty.

However, another giant leap has been made by… wait for it… McDonald’s who has recently changed all fish used in its British and European restaurants to those from sustainable MSC (Marine Stewardship Council) sources, including Alaskan Pollack, New Zealand hoki and Baltic cod. Now, you may be wondering why we’re even mentioning the evil fast food Goliath in this trés serieux blog on restaurant life, but actually once again, the Golden Arches have forged ahead where relatively few of those apparently higher up the dining chain refuse to follow. Read full post

Chain Reaction

While we may all have been somewhat preoccupied over the last few weeks with matters political, a debate has been raging in the foodie world over creeping ‘McDonald’s-isation’. The International Olympic Committee is under heavy fire from independent food retailers including Leon and Iqbal Wahaab of Roast for their decision to allow McDonald’s (one of the main sponsors) to be the exclusive ‘meal brand’ at the 2012 London Olympics. Other food chains, of whatever cultural origin, will be unable to sell on Olympic sites without changing their packaging and removing their brand.

Take a moment to ponder the incredible lack of logic in this decision. One of the main sponsors and the principal food retailer at the greatest global sporting event, to be held in our very own capital city, is an American fast food chain, lambasted for its contribution to the world obesity epidemic. At a time when we should surely be encouraging, amongst other things, outdoors sporting achievement, health and fitness and – hello? – the great diverse melting pot that is British cuisine in the 21st century, the IOC has seen fit to welcome visitors from across the globe to said cuisine and capital city through the golden arches. No doubt they’ll be providing the entrance portals through which we will lumber. Read full post

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